What is Sparkle? It's that special something that lives in each of us. No two people have the same skills, the same gifts or the same way of doing something. Sparkle is your uniqueness.
Our Sparkle videos help Girl Scouts see how other girls sell, why they sell, and the ways it has changed their lives. They learn about all the amazing things that box of cookies can make possible. Most importantly, they realize that they can do anything, be anything, achieve anything by simply believing in themselves.
Shy girls are able to hold a conversation at a cookie booth, Girls who have never been out of their city suddenly realize that with hard work and goal setting, not only can they travel the country, they can tour internationally and see the world. We see girls discovering their leadership abilities and their team building skills. They learn empathy and charity and how to relate to others.
The Girl Scout cookie program is not about selling a product. It's about empowering girls!